The Client
1440 Solutions is a business coaching and consulting company focused on helping individuals, teams, and organizations reach their full potential. Built around the idea that everyone has the same 1,440 minutes in a day, the company provides personalized coaching, training, and strategic frameworks designed to help clients strengthen leadership, streamline operations, improve sales and marketing, and focus on what matters most to achieve their goals.
The Challenge
As a brand-new company, 1440 Solutions needed a complete visual identity to establish a strong and memorable presence from the ground up. The challenge was to develop a logo and mood board that would communicate professionalism, trust, and expertise while also conveying the company’s forward-thinking and inspirational approach to helping individuals, teams, and organizations reach their full potential. The resulting visual direction created a cohesive foundation for the brand and its future growth.
(This project was done as work for Test Pilot Creative.)
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